Summary:
Walmart's 11th annual Open Call event invites small business owners and entrepreneurs to pitch their products.
The application deadline is July 15th, with a chance to secure a "golden ticket" and have products sold in Walmart stores or online.
Walmart awarded the Russell Innovation Center for Entrepreneurs (RICE) an $800,000 grant to help develop local businesses.
12 RICE entrepreneurs secured "fast passes" to go directly to the Open Call event.
The event aims to support American manufacturing, create jobs, and provide a platform for small businesses to grow.
Walmart Offers Georgia Entrepreneurs a Chance to Shine
Walmart is calling all entrepreneurs! The retail giant is holding its 11th annual Open Call event, a unique opportunity for small business owners and entrepreneurs across the US to pitch their products for a chance to be sold in Walmart, Sam's Club, or online.
The Pitch:
The application deadline is July 15th, and selected entrepreneurs will have a one-on-one meeting with Walmart and/or Sam's Club merchants. If they secure a "golden ticket", they'll have their products sold in stores or online, granting them access to a vast customer base and a significant growth opportunity.
Local Support:
This year, Walmart is showcasing its commitment to fostering innovation and entrepreneurship in Atlanta. The Russell Innovation Center for Entrepreneurs (RICE) received an $800,000 grant in 2023 to support local businesses, and 12 RICE entrepreneurs have secured "fast passes" to go directly to the Open Call event in Arkansas.
Georgia's 12 Fast Pass Winners:
- RedDrop: Feminine hygiene brand for tweens
- S-Secrets: Personal hair care for textured hair
- Kayla's Italian Ice: Gluten, dairy, and soy-free frozen desserts
- Scotch Boyz: Bottled sauces
- Yacht Club Access: Luxury swim and resort wear
- My Roots Are Rich: Book and coloring book fighting systemic racism
- Kindred Paper: Greeting card line
- Emmerse: Artisan-curated scented soy candles
- Honeysuckle Moon: Skincare and wellness products
- Khroma Kolors: Hair coloring products
- EssenceTree: Handcrafted natural bath and body products
- Girl Supps: Plant-based and gluten-free weight-gaining supplements
Beyond the Pitch:
Open Call goes beyond just a pitch. It's about supporting American manufacturing, creating jobs, and giving small businesses a platform to thrive. Past winners have often used the opportunity to expand their manufacturing and create jobs within their communities.
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