Summary:
Salesforce acquires PredictSpring, a cloud-based point-of-sale (PoS) software vendor.
This acquisition aims to enhance Salesforce's Customer 360 capabilities and strengthen its position in the retail industry.
PredictSpring's PoS systems allow store associates to engage shoppers and complete transactions from anywhere in the store via mobile devices.
The software also offers features for managing store operations, including store fulfillment, customer profiling, and online ordering for unavailable items.
PredictSpring is a Salesforce ecosystem partner, already integrated with Commerce Cloud and Service Cloud.
Salesforce plans to hire the entire PredictSpring team, approximately 31 employees.
The acquisition is expected to close in the third quarter of Salesforce's fiscal year 2025.
Salesforce Strengthens Retail Presence with PredictSpring Acquisition
Salesforce, a leading CRM software provider, has announced the acquisition of cloud-based point-of-sale (PoS) software vendor PredictSpring. This move aims to enhance Salesforce's Customer 360 capabilities and solidify its position in the retail industry.
PredictSpring's PoS systems empower store associates to engage shoppers and complete transactions from anywhere within the store using mobile devices. The software also offers features for managing store operations, including store fulfillment, customer profiling, and online ordering for unavailable items.
Jeff Amann, Executive Vice President of Salesforce Industries, stated, "The combined talent, resources, and innovation of Salesforce and PredictSpring will empower brands and retailers to drive frictionless and personalized engagement across all touchpoints."
PredictSpring, founded in 2013, has a strong track record as a Salesforce ecosystem partner, already integrated with Commerce Cloud and Service Cloud. They have attracted investment from notable firms like Salesforce Ventures, Felicis Ventures, Novel TMT Ventures, and Beanstalk Ventures. The company raised $16 million in Series B funding and $11.4 million in Series A funding before the acquisition.
Salesforce will absorb the entire PredictSpring team, approximately 31 employees. The acquisition is expected to close in the third quarter of Salesforce's fiscal year 2025. This acquisition follows Salesforce's previous notable acquisitions, including Slack, MuleSoft, Tableau, and Troops.ai.
This acquisition highlights Salesforce's ongoing commitment to providing comprehensive solutions for the retail industry. By integrating PredictSpring's PoS technology, Salesforce aims to enhance its ability to deliver seamless and personalized customer experiences.
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