Summary:
Mago raises $1.57M in pre-seed funding for AI video transformation.
Investment led by Atlantic Labs, enabling team expansion and technology development.
Targets the growing video production market across creative industries.
New technology transforms footage into various styles while ensuring professional quality.
WarpFusion project has garnered 150 million views on social media.
Plans to offer SaaS, on-premise, and free versions of the tool.
Mago's Groundbreaking Investment
Mago, a French start-up specializing in AI video transformation, has successfully raised $1.57M (€1.5M) in a pre-seed funding round led by Atlantic Labs, a prominent European investor based in Berlin.
Expansion Plans
This funding will allow Mago to expand its team and accelerate the development of its innovative technology, with a market launch set for early 2025.
Capturing a Growing Market
Mago aims to leverage the rapidly growing video production market, which is fueled by the creative sectors such as animation, film, gaming, and social media. Co-founder Alvaro Lamarche Toloza emphasized that their technology can swiftly transform live footage into various artistic styles—be it animation, oil paintings, or other visual aesthetics—while ensuring professional-grade quality.
The Power of WarpFusion
The new tool builds on the success of WarpFusion, an open-source video style transfer project developed by co-founder Aleksandr Spirin, which has amassed over 150 million views on social media. Mago's technology promises to simplify production pipelines, reduce costs, and enhance precision compared to existing generative AI solutions.
Future Developments
Mago plans to offer both SaaS and on-premise versions, alongside a free version. Future integrations with popular creation software like Unreal Engine and Blender are also on the roadmap.
Empowering Creators
Lamarche Toloza stated, “By accelerating production pipelines, we empower creators to do more with less, while preserving human creativity. Our goal is to amplify creative capabilities, not replace them.”
A Game-Changer for Creators
Alice Bardon Catineau from Atlantic Labs remarked, “Mago’s approach to transforming video production with AI is a game-changer for creators. Alvaro and Aleksandr are seasoned professionals with a strong vision, and we’re thrilled to support their journey from France to the global stage.”
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