From YouTube Star to Entrepreneur: Preeya Khanna's New Journey with Her Brother
Business Insiderβ€’3 days agoβ€’
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From YouTube Star to Entrepreneur: Preeya Khanna's New Journey with Her Brother

Entrepreneurship
youtube
entrepreneurship
business
creators
media
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Summary:

  • Preeya Khanna leaves YouTube after 12 years.

  • She is starting a new business with her younger brother.

  • Khanna's experience in shaping YouTube's creator strategy will inform her new venture.

  • This trend reflects a movement of media professionals into entrepreneurship.

Preeya Khanna's Transition

After 12 years at YouTube, where she played a crucial role in shaping the platform's creator strategy, Preeya Khanna is venturing into the world of entrepreneurship. This exciting new chapter sees her teaming up with her younger brother to launch a new business.

Preeya Khanna

Preeya Khanna helped shape YouTube's creator strategy for over a decade. Now she's trying her hand at entrepreneurship.
Courtesy of Preeya Khanna

A New Venture

Khanna's departure from YouTube marks the end of an era for the platform, but it also signifies the beginning of her journey as an entrepreneur. Her experience with creators will undoubtedly influence her approach to business.

This move reflects a growing trend among media professionals transitioning into entrepreneurship, leveraging their expertise and networks. As she embarks on this new venture with her brother, many are curious about what innovative ideas they will bring to the market.

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