Airtable Buys AI Startup Dopt: What's the Big Deal?
Techcrunch3 months ago
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Airtable Buys AI Startup Dopt: What's the Big Deal?

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dopt
ai
startupacquisition
useronboarding

Summary:

  • Airtable has acquired Dopt, a startup focusing on AI-powered user onboarding experiences.

  • This acquisition is part of Airtable's strategic focus on AI, aiming to enhance its platform's functionality and usability.

  • Dopt's AI-based assistance tools for product onboarding will help Airtable improve user experience and enhance its own AI capabilities.

  • Airtable CEO Howie Liu emphasized the acquisition's focus on talent, highlighting Dopt's experience in creating intuitive onboarding experiences.

  • The acquisition is a significant move for Airtable, showcasing its commitment to AI innovation and its ambition to remain a leader in collaborative workspace technology.

Airtable Acquires AI Startup Dopt: Focus on Talent and AI Future

Airtable, known for its popular spreadsheet-database hybrid, has acquired Dopt, a startup specializing in onboarding experiences for new users. This acquisition is driven by Airtable's strategic focus on AI, particularly after experiencing a slowdown following rapid growth during the pandemic.

Dopt's key contribution to Airtable is its AI-based assistance tools that it built for product onboarding, a crucial area for user experience. Airtable sees this as an opportunity to boost its own AI capabilities and enhance user experience across its platform.

Airtable CEO Howie Liu emphasized the acquisition's focus on talent, highlighting Dopt's experience in creating intuitive and user-friendly onboarding experiences. Dopt's team will now join Airtable's AI group, further strengthening their AI development efforts.

This acquisition is a significant move for Airtable, demonstrating its commitment to AI innovation and its ambition to enhance its platform's functionality and usability through AI integration. The focus on talent acquisition also showcases Airtable's strategy of attracting top talent to drive its AI ambitions.

The financial details of the acquisition were not disclosed but it signifies Airtable's willingness to invest in the future of AI and its commitment to remaining a leading player in the collaborative workspace landscape.

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